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Larry Scammell - Senior Business Consultant - Firebird

Larry Scammell - Senior Business Consultant - Firebird Business Consulting Ltd - Saskatoon - Regina

Larry Scammell is a hardworking and seasoned entrepreneur with a few specific areas of expertise. His Executive Consulting expertise relates to identifying problems across all areas of a business and creating effective means to resolve the issues. He has a keen ability to identify and solve problems and improving the bottom line. He believes that the most valuable part of your company is the people - the human capital - and any plans to move your business forward need to start there. Larry has a commitment to working with the people and resources that are currently in place and implementing strategies to improve business performance and motivation.

He has a resolve for working with small to medium sized business owners in a risk management and restructuring role with a view to improving overall efficiencies. He takes a firm yet fair approach to everything that he does and is known for asking the all-important and difficult questions.

He is fortunate to have assembled a very broad and comprehensive network of professionals across many different industries. This is comprised of conventional and non-conventional lenders, investment dealers, sales representatives, home builders, research consultants and insolvency professionals. His academic background is in public education, securities and sales. 

As he comes to know and understand a client’s business, he can quickly see the aspects that are unique to each situation and work with them to develop right fit solutions to problems.

“My experience has given me the understanding of what it takes to compete and win in very competitive business environments.” 


Owned and operated 3 different restaurant / hospitality concepts in Alberta. Larry designed and executed each concept from the ground up and was responsible for all aspects of business operations. His focus was on marketing and promotion, hiring, training and managing staff of 42 employees between multiple locations. He gained deep experience in cash flow management, risk analysis and mitigation and relationship management. He was successful in achieving several business distinctions and accolades in an extremely challenging and unforgiving industry. He created and implemented business marketing strategies, systems and procedures that improved the quality and efficiency of operations while increasing sales revenues and driving brand awareness.

  • Best New Restaurant in Calgary (2014) – Where Magazine
  • Best New Restaurant in Calgary (2014) – Avenue Magazine
  • Best New Restaurant in Calgary (2014) – John Gilchrist CBC Radio | Calgary Eyeopener
  • Top 30 Best New Restaurants in Canada (2014) – Enroute Magazine 
  • Top 100 Best Restaurants in Canada (2015) – Canada’s 100 best

Executive Consultant and Project Manager for a hotel & restaurant operation prior to and throughout the duration of receivership. Retained by the receiver and approved by the court to oversee the daily operation of the business. During this process, he was successful in reducing operating costs and adding revenue streams and increasing overall revenues while mitigating risks and positioning the asset for sale. Larry worked closely with the receiver and all stakeholders to navigate through the receivership process. His extensive work on this file contributed directly to a successful sale that achieved a value above market and greatly exceeded all stakeholder expectations. 

Executive Consultant through Companies’ Creditors Arrangement Act (CCAA) for a group of 13 home building companies active in Alberta and throughout the United States. Topline revenue for the group prior to CCAA was over $525 Million annual. He was retained by the companies as the key point of contact and Executive Consultant for a wide range of restructuring activities relating to employees, lenders, creditors, trade partners and media. 

Serving the group of companies as an Executive Consultant, Larry assisted in organizing the company requirements for restructuring through CCAA proceedings and was responsible for operational restructuring including revenue optimization and cost reduction strategies and management of a diverse group of relationships. He was called on to provide opinion and direction on personnel matters such as employee retention, termination and consultant outsourcing. He played a key role in restructuring multiple existing credit facilities in excess of $12 Million while also establishing new multi-million-dollar creative credit facilities for the borrower group. Larry coordinated with multiple sales community and project management teams through the process to ensure that financing and construction continued, and homes were turned over to the purchasers. He reported to the executive team, the court appointed monitor and counsel on a regular basis and assisted in preparing the Monitor’s Reports to the court and stakeholders in the CCAA process. 

8 years Exempt Market Investment Sales and Executive Sales Management based out of Alberta with sales agents located across western Canada. As a sales management executive, Larry was recruited trained and motivated sales teams ranging in size from 2 – 170 to consistently achieve and exceed sales targets. Larry was jointly responsible for marketing budgets of up to $3 Million annual and co-produced a weekly radio program which aired in 4 different markets. 

Through this time, he conducted presentations, webcasts, seminars and training conferences in support of the sales agent network and investing clients. He managed all communication and relationship aspects of each company’s investor network ranging in size from 150 to 17,000 investors with a total capital investment ranging from $26 - $650 Million dollars. Larry was a top performer in each company that he worked with and developed great expertise at building strong working relationships. 

Larry Scammell - Senior Business Consultant - Firebird Business Consulting Ltd - Saskatoon - Regina

Larry Scammell - Senior Business Consultant - Firebird Business Consulting Ltd - Saskatoon - Regina

Video - Firebird Business Consulting Ltd. - Canada

Check out this great video - The mission statement for Firebird Business Consulting Ltd. (business and management consultants) is to “commit and provide business owners a strategy to dominate and lead their industry for profitable growth”.

Firebird Business Consulting Ltd. has an excellent track record business consulting (coaching) with business of all sizes from start-ups to 100+ million plus annual revenue.

Offices  in Saskatoon, Warman (Saskatchewan) and Kingston (Ontario) - Servicing Canada.

Contact Us - Firebird Business Consulting Ltd. - Canada

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Business Consulting in Saskatoon, Kingston, Warman

Business Plans in Saskatoon, Kingston, Warman

Management or Business Consultant in Saskatoon and Canada

  • Growth, Revenue, Profit Consulting 
  • Business Development
  • Sales Training
  • Sales Strategies
  • Business Writing Services
  • Contract Sales Management
  • Management Consulting
  • Business Consulting
  • Social Media Training Management
  • Strategic Planning
  • Process Improvement
  • Risk Management
  • Business Consultant
  • Online Strategies
  • Business Consulting Consulting

By appointment only

Firebird Business Consulting Ltd.

333 25th St E, Saskatoon, Saskatchewan S7K 0L4, Canada

Firebird Business Consulting Head Office: #505- 333 - 25th Street East, Saskatoon, Saskatchewan S7K 0L4 Ontario Office: 945 Princess Street, Kingston, Ontario, KZL 0E9 Call or email to book a free 1 hour free business consultation. 306-241-6215


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09:00 a.m. – 05:00 p.m.